There are moments in any successful business that have, or will, come to define it; and its success or failure. There's IBM's Personal Computer, the Walkman from Sony; Apple's iPhone moment. For BMW, it's Projekt Neue Klasse; and the birth of the BMW 1500. History Lesson Facing a Grille-ing - BMW's iconic kidney grille debuted …
The BMW E39 M5, Like a Glove
The BMW M5 has long cemented itself in the automotive history as a perfect example of harmony between class, speed, and practicality. From the model’s inception in 1984, the high performance saloon has set the standard for the ultimate driving experience with four doors. The third generation, dubbed as the E39, shocked the automotive world …
People of Influence – Ian Gordon Murray
There are very few petrolheads around the world who, at some point, didn't have the McLaren F1 taped, glued or Blu-Tacked to their wall; and rightly so. A perfectly proportioned hypercar (arguably the first), it olbiterated the established limits of a what a car was supposed to do, all the while remaining wonderfully handsome and …